Alfred 'Alf' Wallace was the managing editor of Odhams in the late 1960s and one of the three man team (the others being Bob Bartholomew and Albert Cosser) responsible for the Odhams Power Comics line which included Smash!, Pow!, Wham!, Fantastic and Terrific. He would later assist British Marvel due to his knowledge of the Marvel series, and often provided character specific replies to questions the UK editors may not otherwise have been able to answer!