Sancho Panzer

Sancho Panzer was a comic strip by Dan Abnett and Henry Flint that appeared in 2000 AD progs 1112 to 1123. The eponymous protagonist is a man who drives a tank on a planet called Vainglory Five.

The series wasn't a great hit with readers. Abnett had high hopes for his creation: "I looked at what was popular with Sinister Dexter — extreme violence and witty dialogue, catchphrases galore and as many puns as you can fit in. Then I added heavy artillery action, something Henry did well. It should have been a blast, but wasn't popular. It's a shame because Sancho Panzer's got some terrific gags and wonderful art. I assume Sancho's failure was due entirely to the strength of the story, because the art was so good." (Source: Thrill-Power Overload by David Bishop.)